David Hieatt
Author

David Hieatt

Bankrupt at 16. Thrown out of college at 18. Joined Saatchi + Saatchi at 21. Started howies in 1995. Sold it to Timberland. Left. Started The Do Lectures. Started Hiut Denim Co.

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T.A.G > G.A.T.

Let me explain. T.A.G. = There At Genesis. And the opposite. G.A.T. = Getting-in At Top. Colin spoke in our barn about how Radiohead worked, but I wasn’t at that early gig in Oxford where only a handful turned up. We started...