Introduction
Three Wins.

Three Wins.

Rethink time, money and mojo in three minutes or less.


Welcome to week thirty-eight of Three Wins, where I walk you through my process of launching an online course in 2024.

Even if you are not launching an online course, this will help you think about whatever you will launch.

Back to posting on Sundays.

Yay.

Filming in the shed this afternoon.

Yay.

Shall we?


  1. Time. ๐Ÿ•ฐ๏ธ

This week, I came across this from Rory Sutherland.

The talk is titled: Are we too impatient to be intelligent?

In short:

  • We've allowed short-term thinking to win over long-term thinking.
  • That fast is better than slow.
  • That urgent drowns out the important.

His analogy of the speedometer is worth the watch alone.

How we look at time is fascinating, mainly because we look at it the wrong way around.

For example, at the Do, there were some morning queues at the showers. We mistakingly think we need to make everything more efficient.

But what if we said that there was incredible value in the queue:

Boredom. Reflection. Chance Meetings.

You know, that kind of gold.

In terms of the course, it got me thinking about how I could slow down learning.

A win.

  1. Money. ๐Ÿ’ฐ

I know I have talked about the pricing of the Micro Blogs course before.

But this interview was a good reminder of the importance of tiered pricing.

This kind of thing:

  1. Entry level.
  2. Premium.
  3. Bespoke.

Nathan Berry is the founder of Convert kit which he started to fix a need as a blogger to try to sell his books.

He has been there, and done it. His journey has kept him humble, helpful and decent.

This YouTube reassured me that I am on the right track.

A win.

  1. Mojo. ๐Ÿ™

 Jack and Joe asked me if they could start posting a weekly YouTube for Hiut.

I said, 'yeah, for sure.'

  • I don't ask them to tell me the idea.
  • I don't ask them to show me the script.
  • As SwissMiss said, 'Trust Breeds Magic'.

This week's made me laugh out loud.

It got me thinking about when we give our trust to people, most people honour it.

A win.


As always, I hope this was useful in some way.

Talk soon.

Have a good week.

David.


Micro Blog. London workshop. Oct 18th.

David Hieatt
Author

David Hieatt

Bankrupt at 16. Thrown out of college at 18. Joined Saatchi + Saatchi at 21. Started howies in 1995. Sold it to Timberland. Left. Started The Do Lectures. Started Hiut Denim Co.

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