Introduction
Have you fallen out of love with your brand?

Have you fallen out of love with your brand?


It happens.

More than you think.

You had this big dream.

Then.

You got lost in the day-to-day.

And somewhere along the way, the why of it got lost.

Numbers got talked about each day.

But why, hardly got a look in.

As I said, it happens.

The first part of recovery is to admit to it.

Then gather the team because they will have felt it already.

And ask them to help you to find it.

They have your back.

You just need to remind them why.

David Hieatt
Author

David Hieatt

Bankrupt at 16. Thrown out of college at 18. Joined Saatchi + Saatchi at 21. Started howies in 1995. Sold it to Timberland. Left. Started The Do Lectures. Started Hiut Denim Co.

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